Saturday, 29 August 2015

IFB Launches New Range of Microwaves

Hello Friends

Indians have a different attitude for their cooking and eating habits today. They want healthy food that is quick to cook and tastes great. Keeping this viewpoint in consideration, IFB has designed the microwaves based on the concepts of Oil Free and Healthy Cooking.  The IFB oil-free microwave range is packed with unique features for modern lifestyle and boasts of preparing oil-free food for the new generation that is very particular for calorie count.

The most popular consumer durable brand announced this new range micowaves at Taj Hotel, Chandigarh on 24th August to cater the needs of health conscious customers. A live demonstration was given in presence of noted dietician Dr. Shreya while Dr. U.P Singh (Cardiologist) spoke about ill-effects of oily food and stressed upon healthy eating habits.


A total of 6 models have been launched under this Cook Healthy range of microwaves that would have capacity between 20-30 ltrs. suited to the needs of every household.

Addressing the media persons soon after the launch, the IFB team proudly announced that "packed with a host of innovative features and cooking functions like Heater Selector, Motorised Rotisserie, Turn Grill etc, the new IFB microwaves are perfect solution to those who want to cook healthy n hassle free."

The hotel chefs prepared tasty snacks with and without oil at the venue itself and gave us a chance to express our opinion after tasting.


I must say, the new range of IFB microwaves is exactly what people want ... a promise of healthy living, added convenience and no compromise in taste.Even the audience were invited to try their hands on using the microwave oven kept for the demo. The event ended with palatable lunch and I returned home enriching my knowledge about healthy cooking after this informative session :)

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